Από το HDTVtest ... http://www.hdtvtest.co.uk/Sony-KDL40V3000
SUMMARY
Sony KDL40V3000 is an above average LCD television whose biggest appeal is its relatively inexpensive price (for a full HD Sony LCD TV).
PROS
> Smooth 1080p/24 handling without internal conversion nor interpolation
> Excellent shadow detail delineation
> Exquisite high-definition detail from [Full Pixel] 1:1 mapping
CONS
> Calibrated black level not as deep as W3000/ X3500/ Samsung M86/ F86
> Undefeatable auto-dimming when screen is black/ near-black
> Lacks white balance controls in user menu for greyscale calibration
Conclusion
The Sony KDL40V3000 retains some of the best traits we have come to expect from Bravia LCD televisions manufactured by this Japanese electronic giant. It is one of the few LCD TVs on the market that can handle 1080p/24 video signals smoothly without needing to resort to internal 2:3 conversion nor frame interpolation. Also, shadow detail and fine HD detail presentation on the Sony KDL40V3000 rank among the very best any LCD television can offer.
But some compromises have had to be made to achieve the frankly remarkable price of £750 for a full HD 1920x1080 LCD TV... a Sony no less. Calibrated black level on the Sony KDL40V3000 is nowhere near those found on W3000/ X3500 series, which makes the undefeatable auto-dimming all the more obvious and distracting when the content on screen turns black or nearly black for more than a few seconds. White balance controls have been omitted from the user menu so greyscale calibration needs to be performed from the service menu, and the colour gamut is not as accurate as those implemented on higher-range Bravias.
At the end of the day, the Sony KDL40V3000 is an above average rather than outstanding LCD panel, with its biggest appeal being its relatively inexpensive price.
